Entrepreneurs and investors looking for their next big opportunity are being encouraged to explore the newly released Omeo Tourism Ecosystem Mapping Report and Investment Prospectus.

Nestled in Victoria’s alpine heartland, Omeo is on the cusp of significant growth as it positions itself as one of Australia’s most compelling nature-based outdoor destinations. With the completion of the Omeo Mountain Bike Trail, the region is primed to attract adventure seekers and visitors from across the country.

The report and prospectus, now available on East Gippsland Shire Council’s website, identify existing gaps in the region’s hospitality and tourism sectors and outline priority areas for investment and development and work hand in hand with the Omeo District Plan currently being developed through Council.  

This plan brings the community’s vision and ideas together with Council’s strategies into one coordinated approach ensuring that what we do reflects the unique needs and priorities of each locality across the district.

East Gippsland Shire Council Mayor John White said the documents offer valuable insights for anyone interested in joining Omeo’s next phase of growth.

“This is a unique opportunity to invest in a region that’s ready to thrive.

“Our Councillors and I were in the Omeo District just last week, and we had a great time talking with locals and seeing the infrastructure being built throughout the region.  

“There’s a real sense of not only honouring the history of the area and preserving it, but also an echoing excitement for what’s to come next."

“Together, these initiatives highlight exciting opportunities across accommodation, services, and visitor experiences – all essential to supporting the increasing number of people discovering Omeo,” Mayor White said.

The Omeo Tourism Ecosystem Mapping Report and Investment Prospectus make a strong case for why the time is right to invest in Omeo’s future.

For more information, and to read the documents inside the Invest in East Gippsland tab on Council’s website: https://www.eastgippsland.vic.gov.au/building-and-development/economic-development

If you want to discuss potential opportunities, then get in touch with the Economic Development team at  Economic.Development@egipps.vic.gov.au.

‍